Branding
Reuter Bausch Art gallery
A simple identity for a young Art Gallery
Our aim was to create a straightforward easy identity for a young contemporary art gallery located in the city centre. This gallery has a primary focus on showcasing both local and international artists, facilitating a dialogue between generations. It seeks to provide a platform for established artists, mid-career artists, and emerging young artists.
For the primary identity, a clean and elegant Swiss font was chosen to maintain a sense of simplicity. To infuse a touch of quirkiness, pixel elements have been incorporated into the design of invitations, adding an element of arty playfulness.